DATA NOT DOPING®
HELPING KEEP AMERICA ON TOP
USA2024 is an initiative by OAthlete to help keep America on top of the medal count for a potential U.S. hosted Olympics in Los Angeles in the year 2024.
Building upon the project to support athletes prior to the London 2012 Olympics, the initiative provides continued discovery and validation at the Olympic level to inform leading consumer product development, as well as provide inspirational marketing narratives.
Elite athletes offer the ideal mix of high compliance and results-driven feedback for companies looking for inspirational use case narratives.